Kid Waves latest video Gloom is my favourite choice for this week. The whole video has such an English vibe which I adore. Not many hip young guitar bands like to promote their Englishness which isn't anything to be ashamed of. The video story line is kept fairly simple with a girl looking after and raising a cloud which is as random as it sounds. As for the music, the guitar sound is quite nice, gentle and doesn't really show off but the thing I like the most is the vocals from the leading lady. She has quite a unique accent and it works quite well with the sound of the whole song. Enjoy!
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